The Context

After launching -45dB publicly at last year’s exhibition, -45dB was back on a new stand set-up, showcasing the latest innovations within sound-reducing temporary spaces.

Held at Excel London, International Confex is a yearly exhibition for the events industry, giving the latest suppliers and companies a place to connect with future organisers and partners. Alongside -45dB exhibiting, our parent company Thorns Group also supplied the furniture throughout the venue.

The Opportunity

-45dB was given a stand space on the exhibition floor to showcase its sound-reducing spaces in person, along with brand new innovations including glass panels. Over the course of two days, there would be plenty of opportunities to allow clients and delegates to experience the technology first-hand.

The Set-Up

Two rooms were set-up, back to back, allowing -45dB to create different environment examples. These were a professional meeting space and immersive projection/lighting/sound experience. A main focus was on sustainability and new glass panels, so both the modular rooms and meeting pod were decorated with sleek, professional graphics that immediately caught people’s attention and gave informative facts.

Dual Room Build

Two different rooms combined to create different examples of spaces that organisers could experience and see for themselves what -45dB's technology can do.

Informative Design

Both the room and meeting pod featured bold graphics, with information in view at all times.

New Innovations

Brand-new glass panels were on display for the first time, giving delegates passing by a look into the meeting space.